Good Good is a multidisciplinary creative studio 

founded by sisters Elaina and Joanna Sullivan.


Together they style homes, sets, offices, and more 

for residential and commercial clients.


Elaina translates her training in interior design and marketing 

to create worlds for tv shows, editorials, ad campaigns, 

and experiential installations.


Joanna applies her background in journalism 

to photography and visual storytelling.


Their combination of skills and disciplines

with 30+ years of shared design references

form a rich foundation for creative collaboration.
                                      
                                                             
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Clients and Collaborators

Amazon
American Express
Architectural Digest
Best Made Co.
Bilt by Mastercard
Caraway
Clinique
CB2
Converse
Domino Magazine
Design Within Reach
Dwell Magazine
Elle Magazine
Farrow & Ball
Keys Soulcare
Martha Stewart
Maude
Moët & Chandon
Nike
Orior
Pantone
Patrón
Pentagram
Rosewood Resorts
Sleepy Jones
Target
 Tishman Speyer
West Elm
Zwirner Gallery


Photographers On This Site Include

Heidi’s Bridge
Simbarashe Cha
Nicole Franzen
Cody Guilfoyle
Graydon Herriott
David Land
Jeremy Liebman
Annie Schlecter
Christian Torres